Centergross: the trade city
Centergross in an authentic trade city, in which professional services such as the nursery, banks, post office, logistics, consultancies and eateries all contribute to giving an added value to the companies that belong to it and are essential for welcoming and accompanying the visitors who pass whole days at the centre doing research, discovering the latest sector innovations and making important purchases.
A giant sales hub that boosts productivity, increases corporate efficiency, improves service quality and increases sales volumes. Becoming part of the District means being part of a dynamic, competitive and international world.
The district has a surface area of some 1 million square metres, of which:
400 thousand square metres are used as display areas
100 thousand square metres are offices
Centergross is crossed by some 10,000 buyers a day
The District’s overall turnover amounts to 5 billion euros*
60% of Centergross trade is foreign: Asia, Europe, United States and the Middle East
Every day, approximately 540 companies (1 in 4 in the womenswear sector) and 6,000 sector professionals (of whom over 60% are women) work for Centergross.
Overall, we have:
240 fashion brands
98 textile and accessory manufacturers
94 companies specialising in hi-tech trade
111 service providers
*source: “Distretti commerciali in Italia” Nomisma – Libri per l’economia, published by AGRA in 2009
In the late 1970s, the town planning of the city of Bologna was going through a period of great transformation and the dramatic increase in the city’s traffic was starting to stunt the expansion the wholesale sector and the city as a whole.
With great far-sightedness, a group of wholesale entrepreneurs, led by the first Founder-Chairman, Salvatore Barbiera, supported and assisted by Bologna’s trade association Ascom and the Chamber of Commerce, established a joint-venture for the creation of a common site, to the north of Bologna. Bologna Municipal and Provincial Authorities, and the Municipal Authorities of Argelato and Bentivoglio took part in the project, which involved the development of the road and motorway system, in order to favour connections with the new Centre.
The lot of land chosen enjoyed an excellent geographical position, given its close proximity to both the A13 motorway and the railway. However, what is most surprising is that the project was based on an act of faith and courage of a group of small and medium-sized private entrepreneurs that, in just a few years, with its own capital, with a normal mortgage, without any special incentives or public capital or welfarism, succeeded in a monumental undertaking, and, most of all, an undertaking that is still, at the same time, useful and advantageous for companies and investors and of use to the public.
In addition to freeing the centre of Bologna from a considerable amount of traffic and pollution, Centergross has led to the generation of employment and wealth that has affected the whole of the surrounding area. The 180 investor companies in 1977 have increased to more than 600 today, with a combined turnover of 5 billion euros and a combined workforce of 6,000 workers.
The repercussions on the surrounding towns can also be measured by the increase in population: for example, in 1977, one year after Centergross opened, Argelato had a population of 5,000 inhabitants, whereas it now has more than 9,000.